Our Mission

The team of specialists at Williams Group™ is dedicated to helping clients better grow, prosper and enjoy the business of eyecare practice through The Williams Way™: A process to better define and achieve objectives through the industry’s most effective combination of methods, team training, implementation structure, technology solutions and relationship-based consulting.

Company Profile

Consulting Solutions

Williams Group™ is the worldwide leader in eyecare practice management consulting. With headquarters in Lincoln, Nebraska, Williams Group™ helps eyecare practice owners all over the world better grow revenues and profits, as well as better control and enjoy their practices. From one-hundred-year-old practices to folks just opening their doors; from AOA presidents to new graduates; Williams Group™ helps practice owners master the business of owning and operating a practice, thereby realizing much greater success and fulfillment. Staffed by a combination of business, finance and marketing experts, as well as optometrists, Williams Group™ maintains a totally unique understanding of today’s challenges in practice, and achieving total success therein.

The vision of Williams Group™ has not changed in two decades: Helping successful practices become more successful. We provide relationship-based consulting services to help practice owners flourish professionally while having the time and resources to enjoy all aspects of a balanced life. Success is not just a busy practice. Success is balance. It is to that end the Williams Group™ team is totally dedicated to each and every client.

Software Solutions

At Williams Group™, we believe that in order to be considered “industry standard” you must live up to the high standards of the industry. That’s why we developed

Practice Director™, the new productivity software that will soon become a fixture in eyecare practices around the world.

Practice Director™ is built using the JAVA programming language by Sun Microsystems on the PostgreSQL database, the most feature-rich, robust open-source database available. It is highly resistant to errors and crashing and easy to update securely via the Internet.

Practice Director™ can be run on Windows, Macintosh or Linux and is the first productivity software in the industry to offer a 6-month, money back guarantee. We’re confident that Practice Director™ will be the last software you’ll ever need.

Interactive Solutions

ByteEmDoc™ is a complete interactive web solution for eyecare practices that provides everything a practice needs to create and maintain a state-of-the-art website. It goes far beyond your run-of-the-mill web company. Not only does it furnish eyecare practices with a rich, interactive web presence, but it also delivers e-commerce capabilities and secure e-mail and forms to comply with HIPAA standards. ByteEmDoc™ is also the exclusive provider of the 3D-Eye Web Library. Distributed and maintained by Rasmussen & Associates, and owned by Eyemaginations, Inc., 3D-Eye Web is the wave of the future in practice management. It delivers dynamic content with live, streaming animations, professional information and updated news features.

Today around 50 million people manage their health interactively on the Internet, influencing the health care decisions for 95 million people. These e-health consumers typically have higher income levels, higher education, and better insurance coverage — making them a popular target market for health care professionals. With a ByteEmDoc™, eyecare professionals can establish a dynamic web presence to reach this growing number of patients seeking health care options online.


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